Internet PIN-Debit-An Intro
Internet PIN-Debit – An Introduction
PIN-Debit cards have proven
their efficiency and convenience for many years. In spite of the many years of benefits, PIN-Debit has not been
available for the purchase of products and services at online stores.
Major issues in using
PIN-Debit for Internet purchases are the security and the protection of the
PIN. This concern is very justified
given the current vulnerabilities and security weaknesses of the World Wide Web
(www), Internet browsers, and e-mail services.
PINPAY solves these important issues.
Providing a PIN-Debit
payment option for Internet purchases required a new and highly secure approach
to both PIN entry and the communications of payment transaction
information. With PINPAY, the current
convenience of a PIN-Debit Internet purchase is available with the transaction
and financial security of a POS/ATM terminal.
For secure communications
between the cardholder and the card processor, PINPAY utilizes ACAP Security’s
existing, proven, highly secure- ppn Technology. To provide secure customer PIN entry from any commercially
available computer, PINPAY has developed a software solution which provides
security that exceeds the security provided by a POS/ATM.
From a consumer’s
viewpoint, the use of PINPAY is simple.
The PINPAY software is compatible with commercially offered computers
and operating systems, is easy to download and run, and does not require any
special consumer hardware or training.
The addition of PINPAY to
an eMerchant’s shopping cart is simple- simply add a “PINPAY”
button. Selection of this button
transports the customer outside of the non-secure World Wide Web and internet
browser environment- to the highly secure PINPAY network. The participation benefit to an eMerchant is
reduced payment processing costs, and to a consumer, the option of using their
PIN in a secure online purchase.
The market exists- Americans
prefer debit cards over credit cards- 66% would use PIN debit if
available. PIN debit is the
fastest growing segment of the payments industry. Show Internet shoppers a secure and effective alternative to
credit cards and they will used it … offer more payment options and your
sales volume will grow.